According to Steve Blank, asking, “Can I have coffee with you to pick your brain?” is probably the worst possible way to get a meeting with someone with a busy schedule. Abetter approach: don’t just ask for a potential customers time, instead offer to share what you’ve learned about a technology, market or industry.
via How to get meetings with people too busy to see you.
It’s the dog days of summer and while many of us are enjoying time off or heads down on projects, the Lean Webcast Series is underway and not to be missed. Put on by O’Reilly Media featuring Eric Ries, (the Lean Startup Founder) and authors of the Lean Series publications, The Lean Webcast Series is a must for practitioners of the Lean Startup movement.
With two of the four sessions remaining, click to learn more and register below for the final two webinars, featuring Ash Maurya & Eric Ries this coming week and Laura Klein & Eric Ries September 24. O’Reilly is also making each of the four webcasts available within days after the event. Links to the first two webcasts in the series featuring Jeff Gothelf and Eric, and Allistair Croll and Eric, are below.
The Art of Lean Testing, Presented by Ash Maurya (Running Lean), Eric Ries, Aug 14, 2013 – 10AM PT. Register Now.
Essential Tips for Lean User Research, Presented by Laura Klein, Eric Ries. Sep 24, 2013 – 10AM PT. Register Now
Be sure to watch the first two Webcasts from the Archive:
Better Product Definition with Lean UX and Design Thinking, Presented by Jeff Gothelf, Eric Ries. Watch Archive
Lean Analytics 201: Five Lessons Beyond the Basics, Presented by Alistair Croll, Eric Ries. Watch Archive
Have you attended the webcasts? What do you think?
Among the most critical truths for lean practitioners is that “failure is good”. A greater contradiction of our learned beliefs as people and as business builders there could not be.
Yet, in the world of lean product development, its critical to shed these age-old beliefs and accept that failure-equals-learning, and the faster we fail and adapt from our learnings, the better. While a foreign concept to most new practitioners of Lean methods, “failing fast” (not failure) is critical to success, and taking immediate action based on these learnings is critical to building successful products.
The sooner we get this (and add layers of thick skin when potential customers reject our hypothesis and good work) the more capable we will be on the path to success.
Can you think of a time, place or thing you participated in where failing was encouraged? Let us know.
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